Maple International Ventures Fined £360,000 by UKGC

maple int ukgc

Maple International Ventures Fined £360,000 for Compliance Failures

On 17 September 2025, the UK Gambling Commission (UKGC) announced a £360,000 settlement with Maple International Ventures Limited, the operator behind the Lottomart brands (domains including lottomart.com, lottomart.co.uk, lottomart.app).

The enforcement action follows a compliance investigation that uncovered serious breaches in social responsibility (SR) and anti-money laundering (AML) controls.

Brands / Domains Operated

  • The operator runs the Lottomart brand across several domains: lottomart.com, lottomart.co.uk, and lottomart.app.

  • Lottomart provides a mix of services: lottery bets, casino games (slots, table games, live dealer), scratch cards, and other gambling content.

These brands/domains are the public-facing arms through which the operator offers its gambling services.

Social Responsibility Failures

The UKGC found that Maple International Ventures:

  • Did not identify at-risk customers with sufficient speed or sensitivity.

  • Failed to carry out effective interventions when player behaviour flagged potential harm.

  • Lacked proactive engagement mechanisms with potentially vulnerable customers.

Anti-Money Laundering Failures

In addition, the operator’s AML procedures were judged as inadequate:

  • Weak customer due diligence (CDD), particularly for high-value customers.

  • Poor enhanced due diligence (EDD) and weak ongoing transaction monitoring.

  • Risk assessments that failed to reflect the scale and nature of the operator’s exposure.

These failings allowed some transactions to proceed beyond thresholds even before identity verification and created vulnerability to misuse of the platform for illicit fund flows.

Regulatory Response

As part of the settlement, Maple International Ventures will:

  • Pay £360,000, directed to socially responsible causes.

  • Submit to an independent audit and remedial monitoring.

  • Strengthen internal compliance frameworks, staff training, and governance.

John Pierce, UKGC Director of Enforcement, noted:

“The cornerstone of every licensed business must be the proper implementation of effective policies and procedures aimed at making gambling crime free and safer. This operator is now being held to account for anti-money laundering and social responsibility failings.”

Industry Lessons

  • Increased regulatory pressure: The UKGC continues to penalise operators who fall short on SR and AML obligations.

  • Brand & reputational risk: Operators like Lottomart may suffer trust erosion when associated brands/domains are publicly named in enforcement actions.

  • Benchmarking value: Other operators should review Maple’s public statement and assess whether their own controls, across all brands/domains, are sufficiently robust.

Conclusion

The £360,000 fine against Maple International Ventures Limited underscores the importance of strong compliance across all brands like Lottomart.com, Lottomart.co.uk, and Lottomart.app. Operators must ensure consistent, effective controls in every domain they operate, not just in headline brands, to guard both customers and regulatory standing.

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